effect on tourism?

Tourism and travel represent nowadays the main leisure activity for billions of people around the globe. The digitalization of our world and the use of new technologies changed the way we look and perceive the tourism industry and opened the door to the E-tourism.
What is the future of tourism in the digital era? What are the changes we can expect?
As I am always interested in the new digital outbreaks, and also passionate about tourism and travels, I decided to research the new concept of E-tourism.

• E-tourism: digitization of the industry
• E-tourism: new digital trends
• M-tourism and E-tourism:

E-tourism: digitization of the industry

The E-tourism is defined as “the digitization of all the methods and value chains of the tourism, travel, hotel and catering sectors, allowing companies to maximize their efficiency and their offers to customers”.
The emergence of the Internet in the ’90s as well as the development of various web technologies have strongly changed and revolutionized the tourism sector.
E-tourism is a new way of thinking, organizing and experiencing the holidays that is taking place. People are increasingly using smartphones, computers, and tablets to book flights and hotels. They also tend to discuss and send photos and videos of their stay. In the era of E-tourism, travellers share their opinions and experiences before going on a trip, during the trip, and after the end of the holidays on social networks.


A study conducted by One firm in 2015 shows the key figures of E-tourism :

• 71% of people consult the Internet to prepare their stay.
• 45% have booked all their trip or part directly online.
• 32% are preparing their holidays from their smartphones.
• 77% of E-tourists consult opinions online.
• 68% are influenced by the opinions they read.
  These figures show that the Internet has become an important source of information regarding tourism offers. People are increasingly trusting the sites and reviews posted on them to choose their stay.

65% of travellers say that M-tourism has a big impact on the way they prepare their trips. By having their digital tablet or mobile, travellers have access all the time, to all the leisure offers and activities available on site. They customize their holidays on-site, adding a hotel night or booking a restaurant without having to think about it in advance. We are witnessing more freedom and independence.
Individuals are increasingly connected through their smartphone which makes the M-tourism the newest trend in the travel and vacation market


from www.wandererfootsteps.com